Insights & News

How to and When You Should Stop & Prevent Free Emails In Lead Forms?

Do you want to prevent fake leads and personal email form submissions?

The question worth asking is whether blocking personal email addresses aligns with your business strategy. The decision hinges significantly on your business niche and the type of customers you want.

For organisations targeting established enterprises, blocking consumer email providers becomes strategic. The majority of users who use personal emails tend to be smaller companies or not to be real prospects looking for your services.

Why Block Free Email Addresses?

Many visitors downloading content do so for competitive research or content repurposing rather than genuine business interest. When paid advertising generates submissions from personal email domains like Gmail or Hotmail, filtering becomes prudent.

HubSpot Implementation

For HubSpot CRM users, the solution is straightforward. The platform offers built-in functionality — simply enabling the 'BLOCK FREE EMAIL PROVIDERS' checkbox accomplishes the filtering automatically. Refer to HubSpot's documentation on blocked domains for full details.

Users employing alternative form capture platforms should seek guidance on implementing equivalent restrictions.

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