Two weeks · £1,500

Before you build anything, find out what is worth building.

Most AI projects fail because somebody picked the tool before they picked the problem. Two weeks, a fixed fee, and a prioritised list of what to do first, what it costs and what it pays back.

Why it is paid

A free audit is a sales meeting wearing a hat.

We charge for this deliberately. It means we spend real time in your business rather than an hour of discovery, and it means you end up with something useful whether or not you ever work with us again.

You keep the document. If you take it to another firm, or build it yourself in-house, that is a perfectly good outcome. It is yours either way.

What you get

What is in the document.

A ranked list of opportunities

Every place in your sales, marketing and service process where AI could realistically take work off a person, scored on impact and on how hard it is to do.

Cost and payback for each

What it would cost to build, what it costs to run each month, and how long before it pays for itself. In pounds, not in adjectives.

What to do first, second, third

A sequence, not a wish list. The first item is chosen to be the one that proves the case quickly rather than the one that is most impressive.

An honest look at your data

AI inherits whatever mess is in your CRM. We say plainly what would have to be fixed first, and what that involves.

Where AI is the wrong answer

Usually there are one or two places everyone assumes AI will help and it will not. Knowing that early is worth the fee on its own.

A working session to go through it

Ninety minutes with whoever needs to be in the room, so the document gets decided on rather than filed.

How it runs

Two weeks, four steps.

1

Kick-off

An hour. What the business does, where the time goes, what is already frustrating people.

2

We go and look

Your CRM, your inbox volumes, your handoffs. We work from what is actually happening, not from a questionnaire.

3

Interviews

Two or three short conversations with the people doing the work. This is where the real answers come from.

4

Document and session

You get the written audit, then we sit down and decide what happens next.

Straight answers

Questions people ask before booking.

Is £1,500 all of it?

Yes. Fixed fee, two weeks, no expenses and no extension. If the business turns out to be far larger than described we will say so before starting rather than after.

What if the answer is “don’t do AI yet”?

Then that is what the document says, and it will say why and what to fix first. We would rather tell you that than sell you a build that disappoints.

Do we need to be on HubSpot?

No. We know HubSpot best and it makes the data part faster, but the audit is about your process, not your CRM vendor.

Who does the work?

The people who built and run LeadSignal. Not a junior, and not a template.

Two weeks from now you could know exactly what to build.

£1,500, fixed. Two weeks. Yours to keep whatever you do next.