Certified Freelance Hubspot Consultant

I am a Hubspot certified consultant with over 17+ years working in B2B Digital Marketing & Sales and 6+ years experience in Hubspot CRM and Marketing automation.

Certified Freelance Hubspot Consultant


I am a Hubspot certified consultant and have 17+ years working in B2B Digital Marketing & Sales and 6+ years experience in Hubspot CRM and Marketing automation.

Certified Hubspot Consultant

Over 6+ Years Hubspot Experience

Hubspot Certified Partner

Certified Hubspot Consultant

Over 6+ Years Hubspot Experience

Hubspot Certified Partner

ROB WELLS •  FREELANCE HUBSPOT SPECIALIST
EMAIL •  rob@revio.agency
MOB •  +44 (0) 7590 977397
SPECIALIST AREAS

Inbound marketing campaign strategy

Hubspot – Salesforce Integration

Hubspot Training

Sales & Marketing Process mapping

Automated Marketing Funnels / Nurturing

Sales Teams Training & Onboarding

Advanced reporting & data analysis

Private apps, Integrations & Development

Landing page design, creation & smart content

WHY WORK WITH ROB WELLS?

A UK-based Senior Certified HubSpot Consultant with over 17 years of experience helping UK businesses big and small.

An experienced HubSpot data architect with a deep understanding of data hygiene and data enrichment and how organisations can use this information to drive business growth

An extensive B2B sales and marketing background to help you get the most from your HubSpot investment.

Request a Free Consultation


ROB WELLS •   HUBSPOT SPECIALIST
EMAIL •  rob@revio.agency
MOB •  07590 977397
SPECIALIST AREAS

Inbound marketing campaign strategy

Hubspot – Salesforce Integration

Landing page design, creation & smart content

Hubspot Training

Sales & Marketing Process mapping

Automated Marketing Funnels / Nurturing

Sales Teams Training & Onboarding

Advanced reporting & data analysis

Private apps, Integrations & Development

Request a Free Consultation


TRUSTED BY COMPANIES OF ALL SIZES

I have worked with over 60 companies using Hubspot CRM covering the full breadth of Hubspot functionality  – Sales, Marketing, Service, Operations Hub.  Other areas of expertise include: advanced reporting, Hubspot – Salesforce Integrations, private apps and comprehensive audits.  I have helped many businesses maximise their HubSpot investment—I’m confident I’ll do the same for you. Let’s connect.

SOME OF THE CLIENTS WE’VE HELPED WITH HUBSPOT

I have worked with over 60 companies using Hubspot CRM covering the full range  – Sales, Marketing, Service, Operations Hub.  Other areas of expertise include: advanced reporting, Hubspot – Salesforce Integrations, private apps and comprehensive audits.

How can a Hubspot Freelance Consultant
help you?

Hubspot Sales On-boarding & Setup

We’ll help you build HubSpot Sales Hub, find the sweet spot and give your sales people the power to connect with more leads.

Hubspot Marketing On-boarding & Setup

We tailor Hubspot to your marketing strategy, setup campaigns, launch & track success.

Hubspot Service On-boarding & Setup

HubSpot Services onboarding built around your business needs & optimised to your processes, customer services / support training needs.

Marketing Automation

Marketing automation that allows you to break through the noise with compelling marketing campaigns, powered by real-time customer data.

Hubspot Integrations

Hubspot integration solutions and API’s to help bridge 3rd party applications and Hubspot platform allowing activity and information to move seamlessly between the two.

Hubspot Training

Professional one-to-one or Group Hubspot training for inbound marketing, sales, and customer service/support needs.

How can a Hubspot Freelance Consultant
help you?

Hubspot Sales On-boarding & Setup

We’ll help you build HubSpot Sales Hub, find the sweet spot and give your sales people the power to connect with more leads.

Hubspot Service On-boarding & Setup

HubSpot Services onboarding built around your business needs & optimised to your processes, customer services / support training needs.

Hubspot Training

Professional one-to-one or Group Hubspot training for inbound marketing, sales, and customer service/support needs.

Hubspot Marketing On-boarding & Setup

We tailor Hubspot to your marketing strategy, setup campaigns, launch & track success.

Marketing Automation

Marketing automation that allows you to break through the noise with compelling marketing campaigns, powered by real-time customer data.

Hubspot Integrations

Hubspot integration solutions and API’s to help bridge 3rd party applications and Hubspot platform allowing activity and information to move seamlessly between the two.

Your Formula
For Fast Growth

ABM Marketing

Targeted messaging and content dependant on past behaviour, engagement and intent.

SEO Strategy

SEO audit & review of content, keyword strategy, pillar pages and technical SEO to enhance your business across all search engines.

Forecasting, Data Insights

Using data driven insights to adapt and modify sales and marketing campaigns

Landing page design

Split test your content & messaging and optimise to maximise conversions.

Custom Workflows

Advanced, custom workflows, best practice automations to improve the efficiency of your Sales operations process & Marketing effort.

Reporting and dashboards

Gain insights and valuable data from granular Sales & marketing reports

Sales and Selling: how it’s changed for the better?

The way we sell his changing as we speak and the days of cold calling and random spam sales emails are well behind us. Marketing has already advanced leaps and bounds with the adoption of  ‘Inbound marketing techniques’ with automation,  smart campaigning, story telling and consumer led social media strategies. It is not surprising that sales is starting to do adapt in a similar way.

Inbound Sales: the new approach

Imagine the era before the internet, when search engines didn’t exist. How did people decide how to spend their hard-earned money? The answer was straightforward: they relied on sales people, or sales people approached them.

In those days, salespeople held all the power. They used a technique called legacy selling, where they delivered the same pitch to every customer, used the same old selling methods, and were completely ignorant of the buyer’s journey.

But with the advent of the internet, the sales landscape changed dramatically.

Today, customers are in control. They can quickly find out everything they need to know about a product or service with the click of a button and make a purchase or enquiry. No more cold calls, no more pushy salespeople, and no more hassle.

So, how can you adapt to this new buying experience? Say hello to inbound sales. Whether you’re a big corporation or a small business, dealing with a simple or complex sale, inbound sales is the way to go. Its primary philosophy is to focus on the buyer rather than the seller throughout the entire sales strategy. The experience should be customized to meet the buyer’s personal needs, pain points, frustrations, and goals.

It makes sense, doesn’t it? By understanding the buyer’s behaviour and preferences during the inbound marketing process, the smart salesperson can tailor their approach to the customer’s interests and needs.

The Inbound Sales Method: identify, connect, transition and advise.

Similar to an Inbound philosophy, these essential steps serve as the basis for any thriving campaign.

1. Identify

While traditional salespeople might use a scatter gun approach when engaging with potential buyers, Inbound Sales prioritizes those buyers who are already involved in a purchasing process.

2. Connect

This is where creativity becomes crucial. To establish trust with your customers, you must employ personalized messaging, engage with buyers’ online discussions, and demonstrate your expertise through candid advice.

3. Explore / Transition

When a potential buyer expresses interest, avoid being too aggressive. Instead, shift to exploration mode by initiating an exploratory conversation to uncover the buyer’s goals and objectives.

4. Advise

With a better understanding of your potential buyer, leverage that knowledge to your advantage. Customise your presentation to the buyer’s situation, utilizing the information obtained during the Connect stage.

Identifying Leads

Before implementing this plan, it is necessary to identify your leads. This is where buyer personas come in, which are integral to Inbound Sales.

In essence, they assist you in identifying the job roles, concerns, skills, and personalities of your target audience. Once you have this information, you can flesh out these personas in the form of digital profiles.  This is an important step in the Hubspot Sales enablement process that some companies miss out.  There are no easy short cuts to smart selling in this way.

These profiles, which are created using digital data from your website, content and data research tools provide valuable insights into your prospects’ buying behaviour. The outcome is a sales strategy that speaks directly to your customers and promotes a conversation around their needs.

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